We are the pioneers and leaders in the development and manufacture of Instant Fruit Juice Powders also called Instant Fruit Drink Powders or simply Instant Drink Powders in India having developed the product in 1991 for Rasna – India’s largest soft drink concentrate company. We were their exclusive suppliers from 1991 to 2003. In the last 30 years, our Instant Drinks have been sold across 40 countries worldwide under different labels in various formats.
Instant Drinks are available in a wide variety of formats to suit the needs to different countries. This ranges from most premium drinks that are sold in India / Europe and Middle East markets to cheaper formats that are sold mainly in the African markets.
Our Instant Drinks are formulated and manufactured using our own flavors and other proprietary ingredients like Fruit Juice Powders, Cloudifying agents etc. – unlike our competitors who buy the key ingredients from other multinational companies. This makes us cost effective, very nimble and agile in product development and have a very tight control on our product quality.
Our range includes the following:
Regular Premium Instant Drink – Sweetened with Natural Sugar
- 200g, 250g, 500 g and 750g Pouch Packing
- 2.5 kg Tins / HDPE Jars
- 25 kg Bulk Bags
Flavors available: Orange, Mango, Pineapple, Lemon, Watermelon, Guava, Cocktail, Pineapple Coconut Passion Fruit and Tamarind.
Artificially Sweetened Drinks – Sweetened using combination of Sugar and Artificial Sweeteners
Instant Drinks are formulated with Artificial Sweeteners to reduce the grammage of powder per serving and also reduce the cost of the product per serving. Reducing the calories per serving is an added benefit.
Historically different markets have evolved their own format of Instant Drink Powder depending on the market needs. Some of the formats that are popular in different regions are listed below. We manufacture most of the formats available across the world and can custom develop any format not listed below.
Formats available :
- 45 grams makes 1 Liter
- 45 grams makes 2 Liters
- 10 grams makes 2 Liters
- 9 grams makes 1.5 Liters
- 5 grams makes 2 Liters
Flavors Available : Depends on the format but some of the popular flavors across formats include Orange, Mango, Pineapple, Lemon, Cola, Guava, Watermelon, Cocktail, Ginger, Passion Fruit.
We offer a huge flexibility in the way we work with different clients across the globe in different ways depending on their needs. For some clients, we manufacture the complete packed product which is ready for distribution. For others we supply the product in bulk that they pack at their end. For some customers who are themselves into food manufacturing, we also supply a base with all the critical and proprietary raw materials which they import and blend our base with sugar and citric acid to make the bulk powder at their own which is then packed by them.